[EN] Thailand’s MarTech Report 2025

MarTech Report 2025 comes packed with over 200 pages of strategies and statistical insights gathered from a survey of 513 real users.

This comprehensive report covers MarTech usage statistics in Thailand, highlighting the most popular tools preferred by Thai digital marketers.

It introduces newly expanded Sub-Group Analysis that offers deeper insights at an organizational level, while providing complete, actionable strategies. These include the 5Ps of MarTech Checklist and a purpose-built model like the MarTech Selection for Maximizing Usage Canvas, designed specifically to help organizations and users select tools more effectively.

Brands, agencies, and MarTech providers can use this report as a practical guide to implement MarTech in real-world scenarios or as a benchmark for optimizing MarTech usage and marketing strategies within their organizations.